How the Property Market Is Changing in the South West
If you live in the South West, you’ll know that the local housing market down here has a rhythm all its own. From the rolling countryside of Somerset to the coastal towns of Dorset and Devon, homes here have always been popular, but lately, things have been shifting. Whether you’re looking to buy, sell or simply keep an eye on prices, 2025 has already brought a few noticeable trends.
In this article we’ll take a closer look at what the housing market in the South West has been up to and what this means for you if you’re thinking of selling.
Local demand is strong but selective
National headlines might be all about the market cooling, but in the face of slowdown, the South West remains surprisingly resilient. People are still keen to move here for a slower pace of life, access to nature and that wonderful sense of community that smaller towns do so well. What’s noticeably different however is changing priorities.
Rather than it being all about the number of bedrooms or the size of the garden, buyers are now focusing on how well a property fits with modern living. Energy efficiency has become a major selling point, with features like solar panels, air-source heat pumps and well-insulated windows standing out to those looking to cut energy bills and live more sustainably. Many house-hunters are also taking a close look at EPC ratings before even booking a viewing, something that would have barely registered a few years ago.
Reliable broadband has also shot to the top of the list, particularly for people who split their time between home and office or run their own business. In rural parts of the South West, where coverage can be patchy, a strong connection can make or break a sale. Walkable amenities are another big draw, with buyers increasingly favouring properties close to schools, cafés and local shops over isolated homes that require constant driving.
A home that’s easy to run, well-connected and conveniently located is now seen as far more desirable than one that’s larger but more expensive to maintain. It’s a shift that reflects changing lifestyles – people are less interested in status and more focused on comfort, convenience and long-term value.
Rural charm still has its price
Of course, the traditional rural and coastal properties are still moving quickly. Character cottages in villages like Burton Bradstock, stone houses tucked away in the Dorset countryside and coastal homes along the Jurassic Coast all continue to draw strong interest. For many buyers, the lure of open views, fresh air and a slower pace of life is still irresistible.
At the same time, a lot of families who once commuted into cities are now working remotely, making places like Yeovil, Sherborne and Bridport more appealing than ever. These towns offer a blend of connectivity and community, with good transport links, vibrant high streets and a wealth of independent cafés and schools – that’s proving hard to beat. However, with that rising popularity comes competition, and homes that tick all the boxes are often being snapped up within days.
Sellers in these areas are finding that setting the right price is key. Overpricing can mean months on the market, while realistic pricing tends to attract serious offers more quickly. Local estate agents say well-presented homes are still selling within weeks when priced fairly, particularly those close to good schools and transport links.
Exploring faster ways to move on
For anyone thinking “how can I sell my house quickly?”, there are now more options than ever. Services like We Buy Any Home offer a straightforward way to secure a sale without the uncertainty of chains or lengthy negotiations. You get cash in your bank quickly and choose your own completion date, which means you get to concentrate on finding your next dream home. It’s an approach that appeals to people relocating for work, dealing with financial changes or simply ready for a fresh start.
Of course, not every sale needs to be rushed, but in a market that can shift overnight, having flexibility matters. The best move is to stay informed, realistic and open to different routes. Whether you’re selling a coastal cottage or a town-centre terrace, knowing the local demand and having a clear plan can make the process far less stressful.
The South West has always had a strong sense of home and that isn’t changing any time soon. What is changing is how people buy and sell, with speed, certainty and practicality now high on everyone’s list.
